As a woman born and raised in Los Angeles, I know a thing or two about elevating beautiful things into a moment people talk about. I have worked in digital marketing for 7 years with nonprofits, start-ups, agencies, small companies, and brands sold in major retailers like Target and Ulta. Social media marketing is my bread and butter because, beyond the high-resolution photos and trendy short-form videos, there's a person behind their screen who is beyond excited that their favorite company replied to them or wants to work together. I am obsessed with creating a community that engages online as much as they do in real life. If it’s all moments, why not make them beautiful ones that create a connection and keep people talking?